Membership Software Quality of Life Improvements
Ashbourne introduced a state-of-the-art membership management system that replaced the outdated and cumbersome software. The new system allowed Martin to easily search for members by name or other identifying criteria, eliminating the need for manual filtering. Payment details, membership durations, and contact information became easily accessible, enabling Martin to communicate with members more effectively.
The unified communication system we were able to put in place was a game-changer, allowing Odin Gym to share news and updates with members seamlessly. Previously, contacting members was a challenge unless the owner knew them personally or had their details on hand. The new system centralised member data, making it easier to manage and engage with the gym’s community at the click of a button.
Manual searches and filtering quickly became a thing of the past as Odin Gym was able to run everything quickly, efficiently and with the correct permissions, off-site.
Entry System and Access Control Upgrades
To support Odin Gym’s transition to a 24/7 facility, Ashbourne installed a full-height turnstile with a maglock system for the front door, complemented by a keypad and fingerprint scanner. This upgrade allowed members to access the gym at any time without requiring Martin’s presence.
Day passes, which previously had to be sold at the front desk by a person within the facility, could now be purchased online, further streamlining operations and enhancing member convenience.
Already with these two updates, Odin Gym had increased the versatility and viability of its operations dramatically.
Introducing the Software, Web and Marketing Support Team
From there, it was about introducing Odin Gym to our 24 hour support teams, not only to ensure that the new systems could be used around the clock to their utmost, but also to integrate and optimise the entire operation.
Given the ability to sign-up members outside of the physical facility for both full membership and Day-Passes, it was time to look at the rest of the behind the scenes of Odin Gym.
Our dedicated support team was available to assist with setup, troubleshoot issues and offer guidance on optimising the software. Being based in-house in the UK posed no obstacle to setting up Odin Gym off the coast of Bergen. Over the first week our support extended to marketing efforts, where Ashbourne was able to revamp Odin Gym’s web presence using our specialised web team.
A sleek, user-friendly website was created, serving as a unified hub for member information, FAQs, referrals and sign-ups. Managed by Ashbourne for a set fee, the website allowed Odin Gym to make changes on the fly whenever they wished, no control was lost and a lot of previously inaccessible options were gained.
Not only that but a bespoke app for Members allowed an efficient and modern way to communicate when compared to manually searching and analogue storage methods.
Additionally, Ashbourne ran successful Facebook ads and revamped the gym’s social media presence, leveraging their expertise to attract new members, increase engagement and communicate the changes that had swept through the facility.