Whether it is receiving immediate support for their members, regarding tech or with troubleshooting for the day-to-day. Or something as big as requesting new features be added to our software.

Like Simply Gym, we are constantly looking to improve our offerings and we recognise how invaluable our partners are for this.

In this way, as in many, Simply Gym represented an ideal partner and client. Always interested in expanding and improving.

They were keen to get the most out of our access control capabilities, opting for an entirely unmanned, full-height turnstile system that utilises fingerprint readers. Part of the aforementioned measures that greatly reduced/all but eliminated pass-sharing.

In the same way their goal was to create a series of budget-gyms that still had a family-feel about them, Ashbourne has tried to bring this feel to membership management.

Rather than a vast, impersonal and slow to respond juggernaut, we pride ourselves in being agile and proactive, personal whilst being professional.

And it is testimony like Simply Gym that helps us understand where we are succeeding and what like-minded businesses require.

When you have the number of gyms and features that Simply Gym has, you need a service that is going to lift you up, not weigh you down. Whether it is organising classes, arranging personal trainers or ensuring correct access to the spa and sauna activities. Across eight gyms you can always wager that there is a task that needs doing above and beyond simple admin.

That is why one of the most consistent questions we end up asking our partners is the biggest operational benefits. We know from first hand experience that running an independent gym is never simple, and any additional capacity can go a long way in putting an independent gym ahead of its competitors in this competitive industry.

Our support has allowed them to focus on growth. And it is with invaluable infrastructure such as our BI dashboards and reports generated by our cutting edge software that have allowed them to reduce arduous admin tasks and reduce complaints.

In addition, they have gained unparalleled insight into their business through our BI (Business Intelligence) dashboards, allowing them to access, store and report on the data that represents the lifeblood of their business, their membership, at a single click.

A highly prized feature, we have helped countless gyms gain eyes in the parts of their business that were previously lost behind a fog of confusion. With Simply Gym’s ambition, it was important that they always understand what has worked and what hasn’t, enabling them to compare gym against gym and understand what should be implemented and what can be dropped.

As you might have gathered from how Simply Gym talk, their journey is far from over.

Their dynamic, family-run business model has already taken them from one gym to eight through some challenging years for the industry at large.

We at Ashbourne Membership Management can take pride in the role we have played, focusing on our areas of expertise to ensure they can focus on the growth and value-driven approach that has made their expansion possible. But both of our businesses know there is always to be done.

From the moment the bulk transfers commenced to the time of writing, we have supported Simply Gym as they deliver their services across an ever-increasing number of locations. We are pleased that their feedback for us was so positive, but as much as they won’t sit back, neither will we.

Whether it will be through providing additional requested features or through increasing the power and sophistication of the data and BI tools that we have provided, the future looks exciting and we simply can’t wait.